SAXOTECH News

Post-Newsweek Media to Implement SAXOTECH Multi-channel Publishing Solutions



Tampa, Fla., July 20, 2010 – SAXOTECH, a leader in content management and ad solutions, announced today that Post-Newsweek Media, publisher of community and military newspapers and specialty publications, has selected the SAXOTECH Mediaware Center and SAXOTECH Online for its print and online media products. The SAXOTECH Mediaware Center will be used by more than 180 individual editors and content producers, with six online media sites to implement SAXOTECH Online hosted on the SAXOTECH cloud.

Post-Newsweek Media has chosen a highly-efficient solution that will enable tight collaboration between media properties to maximize the use of all available resources. The SAXOTECH Mediaware Center with its intuitive, feature rich platform and SAXOTECH Online as a front-end digital delivery system will enable Post-Newsweek Media to produce content for more channels and more market segments than ever before. The complete solution will maximize workflow efficiencies for Post-Newsweek Media and will provide the production tools needed to serve high volumes of content to multiple digital channels.

"We are enthusiastic about working with SAXOTECH," said Chuck Lyons, CEO, Post-Newsweek Media. "Our experience with the company at our newspaper in Everett, Washington, has been very positive and gave us every confidence in analyzing and developing a plan that will serve Post-Newsweek Media as we grow our print and online businesses in the future."
SAXOTECH's multi-channel publishing solution will bring print and digital publishing together to allow Post-Newsweek Media to produce and share news content in a streamlined and collaborative environment. Content producers and editors will now be able to plan stories and manage content based on resource availability and publish to a broad variety of channels all from one system. Whether in the office or at a remote location, the SAXOTECH Mediaware Center will enable Post-Newsweek Media contributors to collaborate, check assignments, book resources, access materials and monitor development through final layout of both print or digital publications.

SAXOTECH Online will provide the end-to-end workflow needed to allow Post-Newsweek Media to reach its audiences based on their preferences. Whether readers prefer the Web, RSS, handheld devices or other rich media formats, SAXOTECH Online will provide the production tools needed to serve high volumes of content to multiple digital channels, all hosted within SAXOTECH's cloud.
"We are pleased Post-Newsweek Media has chosen SAXOTECH after a long and thorough selection process," said Anders Christiansen, president and CEO, SAXOTECH. "By implementing a single solution, Post-Newsweek Media will realize immediate benefits. With the ability to fully utilize their resources across all media properties and gain access to the latest version of our software, Post-Newsweek Media can have more time to focus on publishing and distributing content in multiple formats to reach even more readers."

About SAXOTECH

SAXOTECH helps media companies meet current and future challenges in the media landscape by providing cost efficient solutions for new business models based on multimedia, multi-channel consumer interaction. Our scalable, easy-to-implement solutions are used to plan, create, edit, design and publish content as well as drive online directories and serve display advertising through multiple channels. Our customers receive world-class implementation, training and support complemented by ongoing development of products and best practices. Today, SAXOTECH's solutions are in use by more than 600 news organizations around the world.

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